Tag Archives: Tesco

Sweet-tasting broccoli

24 Aug

Working in PR, I know that some news stories need to be taken with a pinch of salt. Not because they’re lies, we’d never do that, but some do use a little bit of creative license. I’m in two minds about this one…new sweet-tasting broccoli has been launched in Tesco, to persuade more children to eat their greens. I didn’t know that we could just ‘invent’ new vegetables.

But Tesco isn’t the first retailer to hit the headlines with new fangled healthy fruit and veg. After announcing the papple ( a cross between a pear and an apple) Marks and Spencer has recently brought the grango into our lives. A grape that tastes like a mango? Really? Apparently they’re on sale until the end of September, but I haven’t seen any yet.

Are these genuinely healthy, new varieties of healthy food to help us get our five-a-day? Or a new PR tactic to entice health-conscious shoppers into supermarkets?

Healthy stuff

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